About Our SEO Company
History and the Problem with Most SEO Companies
Talking to most SEO companies is like getting your teeth pulled by someone speaking another language. We know because we have been in your shoes before. The management team of #1 Best SEO Company has owned several successful businesses and previously sought the services of a reputable search engine optimization provider in order to help market websites associated with these ventures. That painful process served as our inspiration for the founding of #1 Best SEO Company.
Our research into SEO providers began in the early 2000’s. We knew we needed our web sites ranked higher in Google and were determined to find someone to help us. We ran profitable businesses and budget was not a major concern. We simply wanted to find an SEO firm that could get us results. We knew the value and were willing to pay. The issue we quickly ran into was that the more so called “experts” we spoke with the less confident we felt in any of them.
While we were far from experts ourselves at this point, we knew enough to understand that the solutions being proposed to us were of little to no benefit, and some were actually counter-productive. Based on our inability to externally solve our business problem, achieving top Google rankings, we embarked on a journey to learn SEO on our own from the ground up, and learn it the right way.
We now have countless #1 rankings across the web for our growing client base and many top rankings for our own portfolio of sites as well. Our ability to help our clients understand and leverage SEO from a business perspective has been the underpinning of our incredible growth.
How #1 Best SEO Company is Different (and Better!)
Their Focus: All over the Place
Most SEO companies fall into a handful of philosophical backgrounds. These backgrounds may seem innocent, or even beneficial at first, but they can lead to major shortcomings in the quality of SEO services these vendors are able to provide, mainly because their backgrounds are in such stark contrast to how SEO works. The mindset that makes someone great at fixing computers, or that makes them great at creating traditional advertising campaigns, can lead to devastatingly disappointing results when channeled to search engine optimization initiatives.
Web Design Crossovers – Pretty is not Always Better!
The mentality of a web designer is to show you how much they know and show you how “cool” they can make something look. They are usually creative and very numbers based. Most web designers (not all) are weak in writing and grammar. Their background focus on “aesthetics” is often at conflict with how sites need to be designed in order to be optimized for Google. Pretty is not always better – Getting found is! Getting out of this mindset is difficult if not impossible. A web designer background and mindset tends to be a major handicap to mastering SEO.
Misguided Techies – Its About WORDS, not Numbers Buddy!
Another theme common among SEO consultants is a general computer background, or even a background in computer repair. There have been more than a few computer repair shops that received so many inquiries from customers regarding SEO that they actually began offering website optimization as a service. Again, the disadvantage these individuals have lies in their tech bent. SEO is overwhelmingly about one’s understand of the English language, an area typically not associated with computer related backgrounds. Google’s spyders care little about numbers and images unless they are in the context of WORDs. Proper coding is important, but only in regard to how WORDS and PHRASES are positioned for the spyders. Searchers are looking for you with words, not code!
Advertising Converts – Traditional Tactics Don’t Work on the Web
These companies are easily identified by their “catchy” domain names and trendy tagline marketing phrases. They really are too cool for school. You will notice their companay names, and almost always their website domain, have ZERO words relating to their actual product or service. This is probably the most common mistake within SEO marketing, and It is also one of the costliest mistakes! The fact that a company could have a URL without including any of the products or services they are offering immediately indicates they are not qualified to manage YOUR SEO campaign, let alone their own! These companies make similar mistakes throughout their campaigns, with the mistakes simply being repeated and magnified. Getting out of the old world advertising mentality is nearly impossible. Do not let their inability to transition to the web hinder yours.
Our Focus: Business Results
The principals of #1 Best SEO have extensive managerial experience in industries including: finance, real estate, manufacturing, construction, technology, telecommunications, retail, and more! Our “hand-on” experience in these various industries allows us to develop highly effective SEO strategies, the likes of which would not be possible from traditional SEO companies. We understand the differences between B2B and B2C marketing strategies, and consult our clients on those most likely to be effective for their desired results.
